Reaching consumers in new, provocative and innovative ways:
EXPERIENTIAL Marketing
"Today's consumer is empowered as never before. She can skip television ads, pay for satellite radio or use a website to comparison shop. Companies that seek to do business in this new world need a communications partner that not only understands these new realities of marketing, but can fully leverage them. With our network of companies, Interpublic has the capabilities, the reach and the creativity to be
that partner." David Bell Co-Chairman
The Interpublic conglomerate in Los Angeles:
Jack Morton Worldwide creates experiences that improve performance, increase sales and build brands. Each year, Jack Morton Worldwide creates over 1,000 experiences for a broad base of Fortune 100 clients, integrating expertise in internal branding, BtoB marketing, consumer marketing and public events. Jack Morton Worldwide creates experiences that help the world's leading companies improve performance, increase sales and build brands. In addition to live events, branded environments and interactive experiences that engage, educate and entertain employee, business and consumer audiences, Jack Morton also creates large-scale, globally televised ceremonies such as the upcoming Opening and Closing Ceremonies of the 2004 Summer Olympic Games in Athens. Jack Morton has a staff of 600 employees throughout the United States, Europe and Asia-Pacific, and is part of the Interpublic Group of Companies, Inc. (NYSE: IPG).
Agency disciplines: primary: Meetings & Events AND Interactive
secondary: Promotion AND Retail Marketing
8687 Melrose
BNC Bragman Nyman Cafarelli marries the fun of entertainment/pop culture to brand objectives. Clients: Jessica Simpson, Endemol, Extreme Makeover-Home Edition.
Agency disciplines:
primary: Public Relations AND Talent.
8687 Melrose.
Momentum Worldwide is a leading global agency that brings together
expertise across the disciplines of promotion marketing, event marketing, retail marketing, sponsorship consultation and activation.
Agency disciplines:primary: Promotion AND Sports & Entertainment
secondary: Meetings & Events AND Retail Marketing AND Talent
12530 Beatrice
Octagon one of the world's leading sports and entertainment event marketing
companies with global expertise in consulting, athletes &
personalities, event management, property representation, marketing
solutions, licensing and merchandising, talent procurement and television rights and production.
Agency disciplines: primary: Sports & Entertainment AND Talent
secondary: Market Research / Consulting AND Promotion AND Licensing
8687 Melrose
Weber Shandwick is one of the world's leading public relations and communications management firms.
Agency disciplines:
primary: Public Relations AND Corporate Communications
secondary: Multicultural Marketing AND Healthcare AND Youth Marketing
1888 Centruy Park East
Campbell-Ewald offers clients deeper insights and bigger ideas.
Agency disciplines:primary: Advertising / Full Service AND Direct / Database Marketing
secondary: Custom Publishing AND Women's Marketing AND Youth Marketing
2115 Colorado Avenue
Rogers & Cowan Weber Shandwick. Public relations, Rogers & Cowan specializes in developing integrated marketing campaigns for entertainment, technology, and fashion/beauty clients.
Agency disciplines:
primary: Public Relations AND Sports & Entertainment
secondary: Meetings & Events AND Product Placement AND Talent
8687 Melrose.
PMK HBH (no site) Responsible for developing, managing and reinventing the images for many of the biggest names in entertainment, PMK/HBH is hardwired into Hollywood's promotional machine. PR efforts revolve around Celebrity Association, Entertainment Partnerships and highly targeted Key Influencer outreach. Clients: Matt Damon, Russell Crowe, Tom Hanks.
Agency disciplines:
primary: Talent AND Public Relations
secondary: Meetings & Events AND Product Placement
700 N. San Vicente.
McCann Erickson & Universal McCann globally experienced advertising agency network.
Agency disciplines:
primary: Advertising / Full Service AND Market Research / Consulting
secondary: Multicultural Marketing AND Healthcare AND Youth Marketing
5700 Wilshire
Initiative a leading independent media services companies. We manage strategic media
planning and buying for a wide array of leading corporations
Agency disciplines:primary: Media Services
secondary: Outdoors Advertising AND Newspaper Services
5700 Wilshire
Pic-TV 10-Second TV Promos web site hasn't been updated since 2003.
Agency disciplines:
primary: Media Services.
secondary: product placement and promotion and sports & entertainment. 5700 Wilshire.
Zentropy is a global Internet whose user-centric focus on Experience Architecture & Design
has resulted in performance based integrated online marketing campaigns
and award-winning Web Design/Development.
Agency Disciplines:
primary: Interactive AND Direct / Database Marketing
5700 Wilshire
Capita A Software Application Developer and Systems Integrator focusing on custom development and project management of large mission critical Enterprise Business solutions for Fortune 2000 Clients.
Agency disciplines:
primary: Interactive AND Promotion
secondary: Branding / Product Design AND Direct / Database Marketing AND Sweepstakes
Irvine.
Kaleidoscope movie trailers and TV campaigns are still the core of the company's
business. Kaleidoscope has greatly diversified with capabilities in
print, home entertainment, motion graphics, commercial editorial and
corporate videos.
Agency disciplines:primary: Sports & Entertainment AND Media Services
8447 Wilshire
Graphic Orb Promotional, Packaging, Books, Outdoors, Magazines, Newspaper,
North Hollywood